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Automations

If this happens, that happens.

Start from a ready-made automation or build your own: pick a trigger, add steps, write conditions in plain language and let Sentinel AI draft the messages for you to review.

Deal Won FlowActive · 38 runs
⚡

Deal stage = Won

trigger

◉

Send WhatsApp

action

◐

Wait 2 days

wait

◈

Create invoicing task

action

◑

Notify onboarding lead

action

12

Active flows

47

Runs today

183

Actions fired

Demo data

What's inside

Ready-made TemplatesTrigger-based FlowsMulti-step WorkflowsPlain-language ConditionsTime DelaysCRM TriggersTicket TriggersInvoice TriggersWhatsApp Reply TriggersEmail ActionsWhatsApp ActionsWebhook ActionsAI-written Messages

Illustrative workflow

A day in Divya's automations workspace.

Morning
1

Morning

Divya builds a deal-won flow.

Trigger: a deal is won. Step 1: send the contact a WhatsApp thank-you. Step 2: wait. Step 3: create an invoicing task for Finance. Step 4: notify the customer success lead. She starts from a template and adjusts the steps.

"Flow switched on. Trigger: deal won. 4 steps configured."

Midday
2

Midday

An overdue invoice starts a follow-up.

An invoice becomes overdue. Sentinel runs the flow: emails the customer a reminder, creates a call task for the account owner, and notifies Finance on the team channel.

"Invoice overdue → reminder flow ran. 3 steps completed."

Evening
3

Evening

Sentinel AI drafts the message text.

Divya adds a WhatsApp step to a new lead-welcome flow and asks Sentinel AI to draft the message. She edits the tone, saves it and switches the flow on.

"Draft ready: 'Hi {{contact.first_name}}, thanks for getting in touch…'"

Everything your team needs to automate.

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Triggers from across Sentinel

Start a workflow when a contact is added, a deal changes stage or is won or lost, a form is submitted, a ticket is raised or resolved, an invoice is sent, paid or overdue, or a contact replies on WhatsApp.

◉

Actions that do the work

Send an email or WhatsApp, update a field, create a task, add the contact to a sequence, notify your team, or call a webhook.

◎

Plain-language conditions

Write conditions the way you would say them, such as "deal value is more than 50,000", so a flow only runs when it should.

◐

Time Delays

Add a wait between steps to build follow-ups and reminders that land at the right moment.

◑

AI-written messages

AI

Let Sentinel AI draft the email subject, body or WhatsApp text for a step. You review and edit before you switch the flow on.

⊞

Webhook Actions

Send a request to a URL you choose from any workflow, to reach your own systems or tools like Zapier and Make.

✦

Run History

Each run records which steps ran, which were skipped and which failed, so you can see what happened and why.

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Ready-made Templates

Start from templates such as welcome a new lead, follow up after a meeting, nudge an inactive contact or chase an overdue invoice, then adjust them to fit.

◉

Safe to switch on

A flow can't be switched on if its trigger isn't available or a channel it uses, like WhatsApp or email, isn't connected yet.

AI
Sentinel AI
AI-written MessagesPlain-language ConditionsTemplates

Sentinel AI writes the messages. You stay in control.

When a step sends an email or WhatsApp, ask Sentinel AI to draft the text from your goal and audience. You edit it, and conditions in plain language decide when the flow runs.

AI

Sentinel AI

● Active

Illustrative example

Ask anything…
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Cross-connections

Automations connect your teams.

Automations→Sales

Deal stage changes can start sequences, follow-up tasks and internal notifications, so fewer follow-ups depend on someone remembering.

Learn more →
Automations→Marketing

Form submissions and WhatsApp replies can add contacts to sequences and update their fields as they happen.

Learn more →
Automations→Support

New and resolved tickets can create tasks, notify the right people and update the customer's record.

Learn more →

Templates·Triggers, actions and conditions·Time delays·AI-written messages