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SentinelFeaturesAutomation Engine

AUT

Automation Engine

Set the rules. Let the system execute.

Workflow rules, approval chains, sales sequences, custom automations. No-code, AI-assisted.

3

pages

18+

capabilities

Live

status

How it connects

  • Workflows can send emails, update CRM fields, create tasks, call webhooks
  • Sequences auto-create CRM Activity records per step
  • Approval completions fire APPROVAL_DONE notifications
  • Workflow execution logged as runs with RUNNING/SUCCESS/FAILED/SKIPPED status

Every page, every feature.

3 pages in this module.18+ capabilities total.

01

Workflows

/automation/workflows

Features

  • 10 trigger types (deal stage change, contact created, ticket opened, etc.)
  • New Workflow drawer: name, description, trigger type, activate-immediately toggle
  • Activate / Deactivate toggle per workflow
  • Expandable step list per workflow with Add Step form
  • 7 action types: SEND_EMAIL, UPDATE_FIELD, CREATE_TASK, SEND_NOTIFICATION, WAIT, WEBHOOK_CALL, ADD_TO_SEQUENCE
  • Config JSON textarea per step for action parameters
  • Recent runs panel: RUNNING / SUCCESS / FAILED / SKIPPED status badges
  • BullMQ worker executes steps asynchronously

How it connects

Workflow steps can call Integration Framework webhooks, add contacts to CRM sequences, and send emails via the Resend delivery layer.

02

Approvals

/automation/approvals

Features

  • Multi-stage approval chain builder: add/remove stages, assign approver per stage
  • Approval queue: numbered pipeline visualization (green=approved, yellow=pending, red=rejected)
  • Approve / Reject actions with optional comment
  • Auto-advances to next stage when a step is approved
  • Auto-marks request APPROVED when all stages complete
  • APPROVAL_PENDING and APPROVAL_DONE in-app notifications
  • Process library panel: entity type badge, active dot, request count

How it connects

Approval completions and rejections fire in-app notifications to involved users. Approval processes can be linked to Commerce quote approval workflows.

03

Sequences

/automation/sequences

Features

  • New Sequence: name + description
  • Activate / Pause per sequence
  • Step editor: EMAIL / CALL / WHATSAPP / LINKEDIN / WAIT / TASK, delay days, subject, template body
  • Enroll / unenroll contacts from Contact detail page
  • BullMQ worker advances step-by-step with delay scheduling
  • Auto-creates CRM Activity per step (CALL, TASK, etc.)
  • Marks enrollment COMPLETED on last step
  • Recent enrollments panel: contact, sequence, status, current step

How it connects

Sequence enrollment and step execution are visible from CRM Contact detail pages. Email steps are sent via Resend. WhatsApp steps route into the Communication Hub.

How Automation Engine connects to the rest of Sentinel

Because every capability shares the same data, Automation Engine works better when the rest of your team is in Sentinel too.

CRM Engine

Deal stage changes trigger follow-up emails, tasks, and WhatsApp nudges.

Service Cloud

Ticket aging fires escalations. SLA misses trigger alerts.

Commerce & Quoting

Invoice events start follow-up sequences.

See Automation Engine in action.

20-minute walkthrough customised to your team. Or start a 14-day free trial right now.